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HMI Distance Learning Volumes 9-1 thru 9-6

Advertising and Promotion 1

Presented By: George Kappas

George Kappas

Online Course on Special! This online course normally sells for $65.00. Now, for a limited time, AHA Members can purchase this event and enjoy 180 days of streaming access for $49.00 – that's a $16.00 savings! This special promotional pricing ends on Monday, October 25, 2021 at midnight Pacific Time.

Advertising, promotion and business practices are important skill sets for students who desire a private practice in hypnotherapy. In the first lesson of this 5 part series HMI Director George Kappas, M.A., M.F.T., will outline a simple 12 step process that will serve as the foundation of your marketing strategy. These simple and effective steps will guide you on the launch of the private practice you desire.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Advertising and Promotion 2

Presented By: Elaine Perliss

Elaine Perliss

Building on the 12 step foundation presented in the previous lesson, HMI Instructor Elaine Perliss, C.Ht., shares her 25+ years of marketing experience to guide you on to the next level of development of a complete marketing strategy. Mastering the basic tools needed to promote your private practice, Elaine will also address the release of personal fears and challenges that can block your success.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Advertising and Promotion 3

Presented By: Elaine Perliss

Elaine Perliss

In this part 3 of this series Elaine Perliss, C.Ht., will assist you in discovering your “Brand,” an essential element that ties together every single area of your practice. In addition, she will discuss the importance of professionalism in the materials you create. Finally, she’ll dive into the development of your website, which is the single most important marketing tool for your practice.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Advertising and Promotion 4

Presented By: Elaine Perliss

Elaine Perliss

In this class Elaine assists you in defining and creating additional newly-trending, as well as proven traditional promotional and marketing tools you’ll need to launch and build your practice. Included are key "Verbal" tools such as your Elevator Pitch and Memory Hooks, "Online" elements including Social Media and HMI’s Website, "Written" tools including your Business Cards and Practice Brochures and much more.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Advertising and Promotion 5

Presented By: Elaine Perliss

Elaine Perliss

In this class we turn our attention to the launch, marketing and promotion of your practice. This lesson is overflowing with traditional and newly-trending ideas you can customize for use during your grand opening, and continuing as you grow and build your practice. Elaine also shares key strategies she used in the launch of her own practice that earned her HMI’s Top Clinical Achievement Award.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Business Practices

Presented By: Elaine Perliss

Elaine Perliss

A well-constructed plan provides an essential element for success in business. This Business Practices lesson prepares students for the challenges of self-employment by teaching strategies for managing a private practice. In this class Elaine Perliss, C.Ht., guides students in building a solid foundation for their practice through the creation of their own Business Plan that they will be able to put into action immediately upon graduation.

This Online Continuing Education Course Includes

  • 180 Days Access
  • 2 Hour Streaming Video
  • Online Workbook
  • Online Quiz with True/False and Multiple Choice Questions
  • Certificate of Completion for 2 Hours of Advanced Continuing Education

Feel free to call us at 1-818-268-6180 or schedule a time for phone consultation.

George Kappas, HMI Director

George J. Kappas
HMI Director, MA, LMFT

Celebrating more than 50 years of excellence, we are happy to chat with you on the phone to answer any questions you might have and help you discover how HMI can help you achieve your personal and professional goals.

HMI School Catalog 300 Hours

Diploma in Hypnotherapy

HMI Diploma in Hypnotherapy IDL School Catalog Cover