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HMI College of Hypnotherapy

Advanced Training Courses – Volume 9

Advertising, promotion, and business practices are important skill sets for students who desire a private practice in hypnotherapy. In the first lesson of this 5-part series HMI Director George Kappas, MA, LMFT, will outline a simple 12 step process that will serve as the foundation of your marketing strategy. These simple and effective steps will guide you on the launch of the private practice you desire.

Building on the 12-step foundation presented in the previous lesson, HMI Instructor Elaine Perliss, CHt, shares her 25+ years of marketing experience to guide you on to the next level of development of a complete marketing strategy. Mastering the basic tools needed to promote your private practice, Elaine will also address the release of personal fears and challenges that can block your success.

In this part 3 of this series Elaine Perliss, CHt, will assist you in discovering your “Brand,” an essential element that ties together every single area of your practice. In addition, she will discuss the importance of professionalism in the materials you create. Finally, she’ll dive into the development of your website, which is the single most important marketing tool for your practice.

Advertising and Promotion with HMI Senior Staff Instructor Elaine Perliss
Nancie O'Donnell Testimonial